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Flower Capsule with Winnie Harlow
360 concept development of the Spring Summer 15 campaign with Winnie Harlow which shows a new perception of beauty in the fashion industry. Maga was involved from the beginning to the end in every aspect of the campaign, from concept preparation, casting direction to final art direction in photo shoot, video content and supervision of every adaptation in all channels.
Client: DesigualDirection: DesigualArt Director: Maga Kwasniewska for DesigualPhotographer: Ane&JoseProduction: Desigual, Malditos ProduceAnimation Director: Sebastián InfanteAnimators: Pablo Navarro, Joel Morales, Sebastián InfanteColourists: Macarena Ortega, Joel Morales, Sebastián InfanteLocation: Barcelona